Why Shipping Damage Is a Costly Problem for Businesses
Shipping damages can have significant financial and operational consequences for eCommerce businesses and retailers. When products are damaged during transit, businesses face the costs of refunds and replacements, leading to direct financial losses. In addition to these obvious expenses, there are hidden costs such as reshipping fees, customer service time, and the loss of customer trust. Negative reviews from customers who received damaged products can tarnish your brand’s reputation and impact long-term sales.
Common Reasons Products Get Damaged in Transit
Understanding why products get damaged in transit is key to preventing these issues. Here are the most common reasons for damage:
- Incorrect box size: Too large or too small packaging can lead to movement inside the box, causing damage.
- Weak or poor-quality packaging material: Using cheap, low-strength packaging material fails to absorb shocks or protect products.
- Lack of protective inserts: Products that aren’t adequately secured inside the box are at a higher risk of damage during transit.
- Overpacking or underpacking: Excessive void fill or insufficient protection can both result in damage.
- Rough handling by couriers: Even with proper packaging, rough handling during shipping can cause product harm.
Essential Steps to Minimise Shipping Damage
Choose the Right Box Type for Shipping
Corrugated Boxes for Strength & Durability
Corrugated boxes are the most effective solution for shipping, offering robust protection against damage. When selecting corrugated packaging, consider the flute type.
- Single-wall vs double-wall corrugated boxes: Single-wall boxes are adequate for lightweight products, while double-wall boxes offer extra strength and protection for heavier items.
- When to upgrade to heavier flute options: If you’re shipping fragile or heavier products, consider using heavier flute options like B-flute or C-flute for superior cushioning.
Custom-Fit Boxes Reduce Movement
One of the main causes of shipping damage is movement within the box. Custom-sized boxes ensure a snug fit, reducing the risk of product shifting during transit.
- Why oversized boxes cause damage: Oversized boxes allow too much space for movement, leading to damage as products knock around inside.
- Benefits of custom-sized packaging: Custom-fit packaging keeps products secure, preventing any unnecessary movement and minimizing damage risk.
Select the Right Packaging Materials
Cardboard Quality & Flute Types Explained
The flute type and overall quality of the cardboard are essential in determining the strength of your packaging.
- E-flute, B-flute, C-flute basics: E-flute offers a smooth finish ideal for high-quality print packaging, while B-flute and C-flute are more durable for shipping heavier items.
- Best flute types for different product weights: For heavier products, use C-flute or double-wall options, while E-flute is perfect for lightweight, fragile items like electronics or glass.
Eco-Friendly Yet Strong Packaging Options
Eco-conscious businesses should still prioritize durability. Many kraft corrugated packaging options are strong enough to handle heavy-duty shipments while also being environmentally friendly. Choosing sustainable materials helps reduce your carbon footprint without sacrificing protection.
Use Protective Packaging Inserts
Why Inserts Matter
Packaging inserts serve as an essential component in preventing shipping damages by securing products in place and absorbing shocks during transit. They help to prevent the product from moving, reducing the risk of impacts that can cause damage.
Types of Inserts
- Cardboard inserts: Cost-effective and great for lightweight products.
- Foam inserts: Excellent for protecting fragile items.
- Molded pulp inserts: Eco-friendly options for sensitive items.
- Custom die-cut inserts: Tailored for unique shapes, providing perfect protection.
Cushioning & Void-Fill Best Practices
Choosing the right cushioning materials is essential for damage-free shipping.
- Bubble wrap vs paper cushioning: Bubble wrap provides better shock absorption, while paper cushioning is more eco-friendly.
- Avoid excessive void fill: Too much void fill can cause the product to shift within the box, leading to movement and damage.
- Secure placement for fragile items: Ensure fragile items are tightly packed with adequate cushioning on all sides.
Seal & Secure Your Packages Properly
Use Strong Packaging Tape
A strong seal is crucial in preventing boxes from opening or becoming compromised during transit. Reinforced tape is more reliable than standard tape, offering better adhesion and security.
Proper Sealing Techniques
- H-taping method: Tape along all seams for a secure, durable seal.
- Double sealing heavy boxes: Ensure heavy boxes are sealed at both ends to prevent opening.
Label Packages Clearly
Labels are an essential tool in communicating handling instructions during shipping. Ensure that your packaging clearly displays:
- Fragile labels: To indicate that the contents require extra care.
- Orientation arrows: To prevent mishandling by showing the correct way to handle the package.
- Handling instructions: Special care instructions, like “This Side Up,” should be printed clearly.
While labels help, they’re not a guarantee of careful handling. Proper packaging is the best defense.
Packaging Tips for Different Product Types
Fragile Products (Glass, Electronics, Cosmetics)
For fragile items like glass or electronics, extra cushioning is essential. Consider double boxing to provide extra layers of protection.
Food & Bakery Items
Food products require structural support and moisture-resistant materials. Use materials that can withstand moisture and pressure, ensuring the contents stay safe and fresh.
Apparel & Soft Goods
Soft goods like apparel need lightweight packaging but still require moisture protection and crushing prevention. Consider using flexible yet sturdy materials to avoid damage.
How Custom Packaging Helps Reduce Shipping Damage
Custom packaging is designed specifically for your product’s dimensions, ensuring it fits perfectly and reduces movement during shipping. This minimizes the risk of product damage while also increasing stacking strength, making your shipments more secure.
Test Your Packaging Before Shipping
It’s always a good idea to test your packaging before sending out orders. Testing ensures your packaging can withstand real-world shipping conditions.
- Drop tests: To ensure the packaging can absorb impact without damaging the product.
- Compression tests: To check the box’s ability to hold up under weight.
- Pilot shipments: Send out small batches to verify packaging effectiveness before scaling.
Mistakes That Increase Shipping Damage
Avoid these common packaging mistakes:
- Reusing weak boxes: Always use new, strong boxes designed for your product’s weight.
- Ignoring weight limits: Don’t overload boxes with too many items or heavy products.
- Not updating packaging as product changes: As your product line evolves, ensure your packaging keeps up with new sizes, shapes, and fragility.
Why eCommerce Brands & Retailers Choose Healey Packaging
At Healey Packaging, we offer:
- Custom-fit shipping boxes that perfectly match your products’ dimensions.
- High-quality corrugated materials that provide robust protection.
- Protective inserts tailored for your products’ unique needs.
- Eco-friendly packaging options without compromising on strength.
- UK-based fast turnaround, ensuring your products get to your customers quickly and safely.
Frequently Asked Questions
The best packaging combines corrugated boxes, protective inserts, and high-quality sealing. Custom-fit packaging designed for your product’s dimensions provides optimal protection.
Yes, custom packaging minimises damage during transit, leading to fewer returns and a better customer experience.
Absolutely. Eco-friendly materials like kraft corrugated boxes offer strong protection while being more sustainable.
For heavy products, C-flute or double-wall corrugated boxes provide the necessary strength to avoid damage during transit.
Final Thoughts – Protect Your Products, Protect Your Brand
By following expert packaging tips, you can significantly reduce shipping damage and protect your brand’s reputation. Invest in quality packaging—from the right box type to custom-fit solutions—and ensure your products arrive in perfect condition every time. For tailored packaging that fits your business, request a quote today!